Our sister company Hyper-Reality is the R&D arm of i^3 hypermedia, dedicated to the development of new immersive technologies .
The current focus is on creating tools for the cinema of the future. A working prototype of a camera conceptualized by Arturo has already been put to use in many of our original productions. The third prototype is now under construction.
Camera operators have always had to adapt to the technical limitations of the camera, but because of the recent rapid advances in camera technology, we can now create a camera that is able to adapt to the creative needs of the cameraperson.
This invention will further the “method” style camera work we’ve started developing in B-17, when we were limited by the current mindset of camera design. More on this to come.